With over a decade in B2B software, Alex specializes in representing the voice of the customer & being a company storyteller. Alex has ample experience crafting compelling company narratives, managing competitive intelligence, and leading sales enablement.
Alex has a proven track record of driving growth within complex sales environments. By fostering strong cross-functional partnerships, he has consistently developed scalable business models to capture new market opportunities.
In Alex's free time, he enjoys reading, traveling, and meeting new people. Alex has made multiple trips to Europe, Asia, and Central America, and is always looking for the next great adventure.
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Alex Studd
MARKETER & TECHNOLOGIST
Phone:
716-245-4596
Email:
​
Location:
Arlington Heights, IL
EXPERIENCE
2024-Present
Sr. Product Marketing Manager
Arlington Heights, IL: REMOTE
CSG Systems International, Inc. (NASDAQ:CSGS)
Responsible for developing buyer personas, positioning, and messaging based on market insights and customer feedback. Collaborates with various teams to plan and execute new product launches, create sales enablement tools, and develop strategies to maximize market opportunities and drive demand. Role involves rallying the company around product launches and continuously monitoring market progress.
2021-2024
Product Marketing Manager
Chicago, Illinois
Sphera Solutions, Inc.
Manage the Global Go-To-Market strategy for the Operational Risk Management (ORM) business unit of Sphera Solutions. Establish, maintain and leverage internal partnerships with Engineering, Product Management, Sales & Service Teams to drive internal and external readiness for adoption and in-market success for new and existing products. Regularly assess the effectiveness of marketing programs and sales tools in collaboration with Marketing.
2020-2021
Enterprise Product Marketing Manager
Chicago, Illinois
RevenueWell Systems, LLC
Successfully developed and launched RevenueWell's first solution focused exclusively to multi-location Dental Service Organizations (DSOs). Actively lead all enablement efforts related to the Enterprise Sales Organization, and managed the win-loss program.
2019-2020
Product Marketing Manager
Chicago, Illinois
DialogTech, Inc. (an Invoca company)
Worked with Product Management to develop the Go-To-Market (GTM) Strategy at DialogTech, as well as manage the Sales Enablement strategies to ensure effective communication and training is provided to both the Sales & Customer Success Teams.
2013-2019
Product Marketing Manager
Austin, Texas: REMOTE
Marketing Operations Manager
Boston, Massachusetts
Field Marketing Specialist
Boston, Massachusetts
Business Development Representative
Wilmington, Delaware
SevOne, Inc. (an IBM Company)
Held various Sales & Marketing roles throughout six year tenure at SevOne. While in product marketing, develops product collateral, trained the Sales Team on its effective use, and managed the onboarding sales training program. Tracked content adoption, defined sales enablement best practices, and co-hosted, produced, directed, and edited bi-weekly Web Demo Series.
EDUCATION
2019-2022
Master of Business Administration (MBA)
Concentration: Marketing Strategy & Planning
2009-2013
B.S. Business Marketing
B.S. Business Management
Minor in Political Science
DePaul University
Chicago, Illinois
An AACSB Accredited University
West Chester University
West Chester, Pennsylvania
An AACSB Accredited University
Activities & Societies: The Friars' Society, Student Government Association (SGA), West Chester University Radio (WCUR), and Residence Hall Association (RHA).
INTERESTS
